Genius? I think not.

Mar 15, 2009 at 08:03

I can remember one night last summer, when we still lived in North Carolina, we were having a small bar-b-q with some neighbors and one had made the comment... "Hey, have you seen the Lego fun snacks?"

Of course, the conversation spun off in many directions after that like... kids, choking hazards, lawsuits. You see where this is going.

I thought he was totally yanking our chain, because who in their right mind would go into a corporate meeting and say, "I've got this great idea for a new product."

Obviously someone did, Kellogg's bought it, and here it is.

Lego fun snacks.



The image on the side of the box showing other products to come included Operation fun snacks, and a couple of other board game fun snacks. I don't think they were ever produced. The Legos did not stay in supermarkets too long either, as I found this box of snacks in the dollar store on the clearance aisle.

All I can say is, "Wow."